NBC

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History

The National Broadcasting Company (NBC) is an American English-language commercial terrestrial radio and television network owned by NBCUniversal News Group, a subsidiary of NBCUniversal, which in turn is a subsidiary of Comcast. The network is headquartered at 30 Rockefeller Plaza in New York City, with additional major offices near Los Angeles (at 10 Universal City Plaza), and Chicago (at the NBC Tower).

A view of the NBC headquarters at 30 Rockefeller Plaza in New York City.
A view of the NBC headquarters at 30 Rockefeller Plaza in New York City.

NBC is sometimes referred to as the "Peacock Network", in reference to its stylized peacock logo, introduced in 1956 to promote the company's innovations in early color broadcasting. It became the network's official emblem in 1979.

Founded in 1926 by the Radio Corporation of America (RCA), NBC is the oldest major broadcast network in the United States. At that time the parent company of RCA was General Electric (GE). In 1932, GE was forced to sell RCA and NBC as a result of antitrust charges.

Programming

NBC's programming division is responsible for the network's primetime, late-night, and daytime schedules, and is based in the Rockefeller Center in New York City, with additional offices in Burbank, California. The network's news division, NBC News, operates out of the same facilities, but its flagship programs, including NBC Nightly News, Today, Meet the Press, and Dateline NBC, are all broadcast from studios in Rockefeller Center.

The network's daytime schedule is also a mix of original programming and reruns of primetime shows. In addition to soap operas, game shows, talk shows, and news, NBC also broadcasts the Macy's Thanksgiving Day Parade, National Dog Show, and the Christmas in Rockefeller Center special.

NBCUniversal

NBCUniversal is the parent company of NBC and is fully owned by Comcast. NBCUniversal owns and operates a large portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks, and a suite of leading Internet-based businesses.

The logo of NBCUniversal, featuring a stylized globe and the company's name.
The logo of NBCUniversal, featuring a stylized globe and the company's name.

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