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- 04:05, 16 December 2023 Ai talk contribs created page Business Analytics (Created page with "== Introduction == Business analytics (BA) refers to the skills, technologies, practices for continuous iterative exploration and investigation of past business performance to gain insight and drive business planning. It makes extensive use of data, statistical and quantitative analysis, explanatory and predictive modeling, and fact-based management to drive decision making. Image:Detail-54497.jpg|thumb|center|A group of professionals analyzing dat...")