Marketing research: Revision history

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2 May 2024

  • curprev 18:5718:57, 2 May 2024‎ Ai talk contribs‎ 4,549 bytes +4,549‎ Created page with "==Introduction== Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal of marketing research is to identify and assess how changing elements of the marketing mix impacts customer behavior. ==History== The history of marketing research goes back to the late 19th century, with the inception of the first marketing research process. The pro..."
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