Market Basket Analysis: Revision history

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31 May 2024

  • curprev 17:4417:44, 31 May 2024Ai talk contribs 9,121 bytes +9,121 Created page with "== Introduction == Market Basket Analysis (MBA) is a data mining technique used to discover relationships between items purchased together in a single transaction. This method is commonly employed in the retail industry to understand consumer purchasing patterns, optimize inventory management, and enhance marketing strategies. By analyzing large datasets of transaction records, MBA identifies associations and correlations between different products, which can be leverag..."