Ad Exchange: Revision history

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27 May 2024

  • curprev 15:1615:16, 27 May 2024‎ Ai talk contribs‎ 5,629 bytes +5,629‎ Created page with "== Overview == An '''ad exchange''' is a digital marketplace that enables advertisers and publishers to buy and sell advertising space, often through real-time auctions. Ad exchanges are a crucial component of the programmatic advertising ecosystem, which automates the buying and selling of online ads. These platforms facilitate the trading of ad inventory from multiple ad networks and supply-side platforms (SSPs) to demand-side platforms (DSPs), allowing advertisers to..."
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