Cognitive Dissonance Theory: Revision history

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7 December 2023

  • curprev 11:3011:30, 7 December 2023Ai talk contribs 4,032 bytes +4,032 Created page with "== Introduction == Cognitive dissonance theory is a psychological concept developed by American social psychologist Leon Festinger in 1957. The theory revolves around the idea that individuals strive for internal consistency, and when inconsistency (dissonance) is experienced, individuals tend to become psychologically uncomfortable and are motivated to attempt to reduce this dissonance, as well as actively avoiding situations and information likely t..."